@inproceedings{oai:kutarr.kochi-tech.ac.jp:00000999, author = {Kurashige, Mitsuhiro}, book = {Society for Social Management Systems Internet Journal}, issue = {1}, month = {Mar}, note = {Words including “innovation” have been overused as if they were phrases in vogue, e.g. “seeds innovation”, “product innovation”, “needs innovation”, “process innovation”, “disruptive innovation”, “sustainable innovation”, etc. The concept of innovation proposed by Schumpeter has greatly contributed to expanding and revolving the modern economy in the various areas of science, engineering, economics, and business developments. We had been working long for a broadcasting station as research engineers and were deeply involved in the development of HDTV, also known as Hi-vision, not only involved in the engineering aspect of HDTV but also in its related business developments. HDTV has been diffused throughout the world, typically observed where rapid penetration of digital TV sets featuring high definition, a large viewing area, and thinner profile are available. Needless to say, the success in Hi-vision diffusion originates in solutions to technological challenges reached through the ceaseless efforts to pursue the synergistic effects between Hi-vision programs and technologies. We named this innovation “social innovation” because it has greatly influenced not only technological industries but also cultural industries, namely those involving total social systems. This paper is an overview on the history of individual Hi-vision componential innovations mainly focusing on technological challenges, including the development of fundamental audio and visual systems, technical standardization, satellite broadcasting systems, image sensors, and displays. Then, it describes what factors caused Hi-vision to be accepted worldwide. Finally, we conclude the paper by recognizing that all success achieved was supported by “entrepreneur engineering”.}, publisher = {Society for Social Management Systems}, title = {Social Innovation : Case Study on Broadcasting Industries}, volume = {6}, year = {2010} }